Samsung on Tuesday said that it managed to sell a record number of five million phones in the Galaxy A series under 70 days, starting on March 1 achieving $1 billion in revenue. With this Samsung has put out a strong message to its Chinese rivals. Samsung India so far has launched six models under the Galaxy A series that include the Galaxy A50, A30, A20, A10 and A70.
Ranjivjit Singh, Chief Marketing Officer and Senior Vice-President, Samsung India, told IANS, "Our aim is to make Galaxy A series a $4-billion brand in India this year. We are now on track to exceed our target", he further remarked, "2019 will be a record year for us".
With the launch of the Galaxy A70 in April that was launched at Rs 28,990, the South Korean tech giant is setting up to unveil the Galaxy A80 that comes with a rotating triple camera system along with a full-screen display.
"The pre-booking of the Galaxy A80 is likely to start this month, while the phone may be launched early next month," Singh said, adding a launch date for the phone in India is yet to be finalised.
According to International Data Corporation (IDC) on Monday, Xiaomi the Chinese smartphone maker has maintained a leadership position in the Indian smartphone market in the first quarter of 2019 that grew 8.1 per cent year-on-year.
According to the report, Samsung has been in the second spot with the year-on-year decline of 4.8 per cent in the first quarter of this year.
The Counterpoint Research said last week that Samsung went on to regain the top spot after losing out to Chinese smartphone maker OnePlus for three quarters in a row.
The Galaxy S10 series drove Samsung to the leadership position in the premium segment and the company is now upbeat about sales of the galaxy A series and the online-exclusive M-series smartphones.
"Among the six Galaxy A phones, the Galaxy A50 is selling much faster than our expectations. We are ramping up supply to meet the increasing demand," Singh said.