The latest advertisement of Nayi Soch campaign that featured superstar Aamir Khan reportedly costs a whopping sum of Rs.100 crore. The advertisement portrayed the superstar as a father and was well received by the audience.
If reports are to be believed, then the channel spent the huge amount on marketing as per the instructions given by Aamir. Along with print ads, a whopping sum of money was spent on hoardings and promos.
There will be no surprise if this news turn out to be true. Aamir is known as Mr. Perfectionist because he never compromises with his projects and always work hard to deliver wonderful performance. In the advertisement, he played the role of a proud father giving the message of woman empowerment. It became popular and the superstar was again applauded for his acting.
It was speculated that Aamir and Shah Rukh will be seen together for the campaign. However, nothing official has been said on the same.
Lately, Aamir essayed the role of Mahavir Singh Phogat in ‘Dangal’. He narrated the story of a father’s struggle to make his daughters world champions. The film break many records at the box office. The superstar will share screen space with megastar Amitabh Bachchan in ‘Thugs of Hindostan’.