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Healthy America: People take yoga with gusto, fuel a $27 bn industry (view pics)

PTI
Published: ,Updated:

Washington: From US First Lady Michelle Obama to stressed out executives to students to housewives, some 20 million people in America are practising the ancient Indian art of yoga, fuelling a $27 billion industry.Michelle Obama,

healthy america people take yoga with gusto fuel a 27 bn industry view pics
healthy america people take yoga with gusto fuel a 27 bn industry view pics Image Source : INDIATV


The growth in the yoga market is reflected in the growth of the Yoga Journal magazine itself. Founded in 1975, it now has 10 international editions.

Sat Jivan Singh Khalsa, a lawyer turned Kundalini yoga teacher who set up a yoga studio in Brooklyn's Boerum Hill in 1971, has seen yoga in America evolve from a niche activity of devout New Agers to part of the cultural mainstream.

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