Reddit has a huge user base which means it could quickly become the default platform for user-created live blogs.
It has been also noted that Reddit Live thread on “conflict in Ukraine” that debuted on Reddit Live during its beta mode, has been updated continuously for almost five months now.
Reddit, which also gets revenue through advertising, has been ramping up efforts of late to attract more advertisers. In April, Reddit unveiled city and country targeting capabilities that allow advertisers to address users by geographic market.
