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Gopaljee Ananda raises milk prices by Rs 2/litre in Delhi NCR

New Delhi: Milk supplier Gopaljee Ananda will increase prices by Rs 2 a litre across all variants with effect from tomorrow due to a rise in procurement costs.Gopaljee has decided to raise milk prices three

India TV News Desk [ Updated: February 04, 2014 18:48 IST ]
gopaljee ananda raises milk prices by rs 2/litre in delhi
gopaljee ananda raises milk prices by rs 2/litre in delhi ncr

New Delhi: Milk supplier Gopaljee Ananda will increase prices by Rs 2 a litre across all variants with effect from tomorrow due to a rise in procurement costs.


Gopaljee has decided to raise milk prices three days after the largest milk supplier in the Delhi-NCR region Mother Dairy increased prices by the same amount.

“The price of full cream milk has been raised to Rs 46 per litre from Rs 44 and that of toned milk to Rs 36 a litre from Rs 34. Double-toned milk will be available at Rs 32 per litre,” Gopaljee Ananda said in a statement.

The Delhi-based dairy firm added that to continue to supply good quality milk and to give correct prices to farmers, they had to raise retail prices of all variants because prices of fodder and cost of raising cattle are increasing.

“Close to 85 per cent of total sale proceeds goes into procurement of milk,” the statement added.

Gopaljee Ananda sells about 10 lakh litres of milk a day in Delhi-NCR. Gopaljee Ananda also sells milk in Uttranchal, parts of UP, Haryana and Rajasthan.

The company deals in dairy and other dairy related products and has plant in Pilkuah in Uttar Pradesh. It has a network of more than 1.5 lakh farmers, 1500 villages and 25 chilling centres.

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