“Nail art continues to be a driving factor in sales. An explosion of new textures and effects is emerging which allows young women in particular to easily personalise their nail look," she added.
Growth in nail polish industry is an indication of women staying up-to-date with fashion trends.
"The growth in new product development of nail polish can be linked to self-expression and the desire to keep up-to-date with current trends," Libby said.
