News Politics National In Pics: Narendra Modi launches Swachh Bharat Abhiyan

In Pics: Narendra Modi launches Swachh Bharat Abhiyan

Wielding the broom, Prime Minister Narendra Modi today launched the country's biggest-ever cleanliness drive that is expected to cost over Rs 62,000 crore, asserting that the “Swachh Bharat” mission is “beyond politics” and inspired by

India, he said, should learn from foreign countries, where people are disciplined and do not litter in public places. He said though it is a difficult task, it can be achieved and for that people will have to change their habits. 

"People raise their hands as they take an oath administered to them by Prime Minister Narendra Modi, during the launch of a nationwide cleanup camapign."

The Prime Minister said that a campaign has been unleashed on the social media as well where a separate website for the mission has been launched and he is tweeting about the drive on his Twitter handle.

Expressing confidence that the nation can achieve the target of becoming one of cleanest in the world, the Prime Minister dwelt upon the low cost success of the Mars Orbiter Mission.