Researchers have found that nearly two-thirds of females set out to wow their friends with their 'look' and always compare their appearance with their friends. They are also more likely to opt for a casual look when going on a date, rather than an ultra-glam outfit pulled together for the girls.
The poll found that for a girls' night out, the average female will spend eight hours and 19 mins shopping online, emailing pals, researching venues and planning what to wear.
The study, conducted by Malibu Rum as part of their "Malibutique" campaign, found that 44 percent of girls actually prefer the process of getting ready for a girly night out, as it usually includes congregating at someone's house first, sharing make-up and having a few cocktails before heading out.
