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Shiprocket partners with Snowflake to enhance AI data services for 1.5 lakh Indian merchants

Snowflake and Shiprocket, have announced a strategic partnership. Through this collaboration, Shiprocket will successfully deploy Snowflake's artificial intelligence (AI) Data Cloud, which will integrate 1.5 lakh Indian merchants, by providing faster access to data,

Edited By: Saumya Nigam @snigam04 New Delhi Published on: July 10, 2024 13:50 IST
shiprocket
Image Source : FILE Shiprocket

Data cloud company Snowflake has announced a strategic partnership with the e-commerce enablement platform named Shiprocket. The company has successfully deployed its artificial intelligence (AI) Data Cloud, which will empower 1.5 lakh Indian merchants providing faster access to data to allow businesses to make data-driven decisions quickly, gaining a competitive edge. 

This will also empower Shiprocket to streamline data operations and gain real-time insights- which will help in delivering an enhanced customer experience for its vast network of merchants.

In a statement, Saahil Goel, MD and CEO of Shiprocket, said, "This strategic collaboration empowers our sellers to scale their data infrastructure seamlessly as their businesses grow."

"The enhanced data processing capabilities and real-time insights provided by Snowflake will enable our sellers to optimise their operations more efficiently," he added.

Leveraging Snowflake's AI Data Cloud has significantly reduced data processing time from days to minutes. This newfound agility has allowed Shiprocket to optimise operations, improve decision-making, and ultimately deliver a seamless e-commerce experience for its seller base, the company said.

"As Shiprocket expands its operations, Snowflake's AI Data Cloud provides a scalable, cost-effective, secure platform to support their diverse data needs to drive business value," said Vijayant Rai, MD India, Snowflake.

Moreover, Shiprocket plans to explore advanced applications within the AI Data Cloud, like Generative AI (GenAI) and large language models (LLMs) in the future.

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Inputs from IANS

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