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Apple doubles down on improving water management in India

Under the agreements, village members receive sustained support in exchange for conserving privately owned mangrove forests. This effort is helping to transition the local economy while preserving the mangroves, keeping them intact and healthy, said Apple.

India TV Tech Desk Edited By: India TV Tech Desk Noida Published on: March 03, 2023 19:45 IST
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Image Source : FILE Apple

Apple has announced a new initiative to support improved water, hygiene and sanitation outcomes in India. In partnership with environmental NGO Frank Water, the tech giant has been supporting the development of an innovative, scalable approach which has strengthened local water management and decision-making. The company has expanded equitable access to water quality data.

Lisa Jackson, Apple's vice president of Environment, Policy, and Social Initiatives said, "Some of the most powerful solutions to climate change and the global water crisis come from the communities living every day with these challenges."

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She further added: "By supporting innovative, community-based approaches in India and around the world, Apple is making progress toward our global climate goals while doing our part to help people improve their lives."

Beginning with a pilot in Anekal taluk on the outskirts of Bengaluru, Frank Water is surveying a number of households and has been analysing multiple data sources to map how water is being used in the area.

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The organisation uses hydrological modelling and is developing a state-of-the-art decision as a supporting process, which puts the tools in hands of the community.

Together, Apple, Frank Water, and local partners have been aiming to use the enhanced data and expanded partnerships to demonstrate how collective water stewardship, working alongside businesses, can be a model to replicate across India and beyond.

Apple has been continuously working with the Applied Environmental Research Foundation (AERF) to preserve mangroves along India's coast.

Mangroves are an especially powerful nature-based solution for carbon removal, with the capacity to store up to 10 times more carbon per acre than terrestrial forests (reported IANS).

Since the partnership launched in 2021, local villagers signed conservation agreements that helped over 200 marginal fishing community members across the Roha, Pen, and Alibaug blocks in the Raigad district of Maharashtra.

Under the agreements, village members receive sustained support in exchange for conserving privately owned mangrove forests. This effort is helping to transition the local economy while preserving the mangroves, keeping them intact and healthy, said Apple.

In India, Apple also works with Barefoot College, which trains rural women to become solar engineers in their communities.

Already carbon neutral for its global corporate operations, Apple is focused on its ambitious 2030 goal to become carbon neutral across its entire global supply chain.

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