New Delhi: From two piece sets to fur-lined handcuffs and thongs to G-strings, the sale of designer lingerie has picked up ahead of Valentine's Day, which falls Feb 14. The "bold" gift choices by men are bringing moolah to stores.
Men have opened up to idea of gifting lingerie to their beloved and are more adventurous in their choice than women, who look for comfort in undergarments, said Saurabh Dadu, co-founder of strapsandstrings.com.
"Men go for more alluring colours and appealing designs and generally demand more seductive and attractive lingerie. They don't shy away from buying risque lingerie," Dadu told IANS.
