Ashwiny said that it is time for men to stand up for empowering women -- on and off screen. "We are in the best phase in Bollywood with so many films on women empowerment. I would not like to use empowerment as a word. But there are so many films which are coming in which women have strong characters," Ashwiny said here on the sidelines of the recently concluded 48th International Film Festival of India (IFFI).
"(We projected) Women as heroes as early as 1911... There were so many female (oriented) films and then came male (oriented) films... So it (female oriented films) died down, but again it has come back," she said.
Ashwiny pointed out how Indian history itself is full of strong women.
"We had women heroes in history, a woman Prime Minister and so many women who have been an important part for generations. But we have never talked about it. If women were not so important, we would not have sects where women take care of family... It was always there. But somewhere it got subdued, and now is coming back again and coming back for good," she said.
She has a suggestion.
"We need to encourage more men to empower women than more women empowering women. It has to start from them. It has to start from my son with me telling him not to bully his sister."
Ashwiny is married to "Dangal" maker Nitesh Tiwari, with whom she shares her twins. She was a part of the advertisement industry for long and stepped into filmdom as a director with short film "What's for Breakfast" -- which won the Dadasaheb Phalke Award in 2012.
She made her feature film debut with the "Nil Battey Sannata" in 2015, and got appreciated for her vision of the movie which is a take on the current education system of India. She proved her mettle yet again with "Bareilly Ki Barfi" this year as it narrated the story of a small town girl with a modern outlook.
Talking about the presence of strong female characters, she said: "When I create a story, I don't think that I want to create a strong female character. It is what the audience take out from the story. I feel that whenever we are telling a story, a character should inspire and attract audience in some way.
"Why do we remember characters from golden films? Because they created an impact like the way Rekha danced and the persona of Amitabh Bachchan... You never remember an actor, but a character. My wish and endeavour with every film I do is to make people remember characters more than the story," she said.
At the moment, she is excited to helm a movie based on kabaddi. She is currently writing and developing the script with Fox Star Studios' creative team.
"The film will go on floors next year," she said, adding that she can't tall about it further.