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Carmakers bank on small SUVs as next big thing

Geneva: Carmakers are banking on the fast-growing demand for small SUVs to earn new customers in the US and help turn around their businesses in Europe's still-fragile market.US carmaker Chrysler's Jeep brand launched the Renegade

India TV News Desk [ Updated: March 05, 2014 21:51 IST ]
carmakers bank on small suvs as next big thing
carmakers bank on small suvs as next big thing

Geneva: Carmakers are banking on the fast-growing demand for small SUVs to earn new customers in the US and help turn around their businesses in Europe's still-fragile market.


US carmaker Chrysler's Jeep brand launched the Renegade and France's Citroen introduced the funky Cactus at the Geneva Auto Show. And they are just the start of a long list of carmakers looking to 'come to the party,' said IHS analyst Tim Urquhart.

They are coming big and small. Mighty Volkswagen, aiming to become the globe's No 1 automaker by 2018, has rolled out the concept T-Roc. The market for small SUVs is growing just about everywhere across the globe.

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