Mahindra Automotive has unveiled its new logo for its Sports Utility Vehicle SUV portfolio, the company tweeted its first glimpse on Monday. The new logo will be seen first on Mahindra's upcoming XUV 700.
Taking to the micro-blogging site, the company said, "The new Mahindra SUV logo, to be seen first on @MahindraXUV700, is more than just a mark. It is the new us. Watch the logo reveal film narrated by Naseeruddin Shah with music by @EhsaanNoorani - @loy_mendonsa."
The New SUV Identity will appear on Mahindra's SUV range in a phased manner, beginning with the all-new XUV700, the company said.