New Delhi, Dec 30: Playboy's iconic "bunnies" will make a modest Indian debut for its upcoming Indian club launch in Goa – the first of 120 clubs, hotels, fashion cafés and shops planned over the next ten years.
In a bid to appease Indian values, the famous bunny costume of a skimpy corset with a fluffy rabbit tail, would be replaced by a sari-inspired two-piece costume, comprising a one-shoulder top, a bare midriff and a sheer, full-length skirt with a split.
The bunnygirls will reveal the new outfit at the club's launch at its 22,000-square-foot (2,050-square-metre) premises on Candolim beach in north Goa.
Despite the nationwide ban on Playboy magazine, the first club bearing the brand is supposed to be a natural fit with India’s growing middle-class and Generation Y, the company said.
Playboy and various other foreign "adult" magazines, are being banned in the country due to the obscenity laws.
A few months ago, bollywood actress Sherlyn Chopra created (heat) waves in the country when she posed nude for the world famous Playboy magazine. It is believed that Sherlyn will, in fact, feature on the cover of the magazine next year. With this, Sherlyn will be joining the likes of Charlize Theron, Marilyn Monroe, Drew Barrymore and many others who posed nude for Playboy magazine.
"It ain't about nudity ... (it is) about introducing a lifestyle of fun (and) glamour," Chopra had said earlier.
The company is believed to open its second outlet in Hyderabad.